About our Team

Bailey Farren
Bailey Farren

FOUNDER / CEO

Bailey heads the team as Chief Executive Officer, directing product and team operations. Coming from a family of first responders, she was inspired to develop Perimeter after experiencing the Tubbs Fire in her hometown of Santa Rosa. She brings over seven years of experience in data-driven business models.

Noah Wu
Noah Wu

FOUNDER / TECHNOLOGY

Noah, the Chief Technology Officer for Perimeter, directs platform feature ideation and development and oversees the technical components of product creation. He became a co-founder of Perimeter during the infamous Camp Fire, and is experienced in full-stack development and machine learning, as well as geospatial information systems and mapping.

Trevor Greenan
Trevor Greenan

MARKETING

As Chief Marketing Officer, Trevor oversees research, graphic design, and content development for Perimeter. While studying at UC Berkeley, Trevor oversaw a comprehensive redesign and rebranding of The Daily Californian, and has since maintained a strong interest in research-driven creative marketing projects.

Van Riviere
Van Riviere

OPERATIONS

As Chief Operating Officer, Van engages directly with public safety agencies to provide customer support and direct Perimeter’s sales efforts. With his previous work as CEO at Tablet Command and Battalion Chief for Stockton Fire, Van brings more than two decades of experience as a leader in public safety technology.

Moor Xu
Moor Xu

ADMINISTRATION

As Chief Administrative Officer at Perimeter, Moor is responsible for project management and operations. While studying mathematics at UC Berkeley, he designed course material and taught at the Sutardja Center for Entrepreneurship and Technology, and at the European Innovation Academy.

Our Advisors & Investors

Philip Reiner
Philip Reiner

Former Senior Director for National Security Council

Todd Basche
Todd Basche

Former Executive Vice President at AXON

Jeff Eggers
Jeff Eggers

Managing Director at Risk and Return

Paul Holliman
Paul Holliman

CEO at Wentworth Venture Syndicates LLC

Shawn Merani
Shawn Merani

Founder & Managing Director at Parade Ventures

George John
George John

Founder at Rocket Fuel

Shomit Ghose
Shomit Ghose

Partner at ONSET Ventures

David Fox
David Fox

Angel Investor

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